Marketing and Advertisement Technologies

Coordinate marketing & advertising technology – MAdTech – to leverage marketing processes and increase the impact of marketing campaigns.

  • Optimization for cost reduction
    Save a significant amount of resources with optimizing the marketing architecture and utilizing the key components. An optimal setup lowers the costs and increases the investment return.
  • Detailed roadmap of actual data flow
    The detailed overview of your current architecture uncovers potential risks, problems and also new possibilities for a better marketing strategy.
  • Analysis and evaluation
    Extensive evaluation of the data infrastructure uncovers essential parts and their drawbacks. We also analyze business and data requirements for the best solution proposal.
  • Effective audience targeting and higher conversions
    The right tools with high-quality data deployment ensures a better digital experience for your customers via effective targeting based on information connected through various systems.
  • Tailor-made solutions
    We build solutions with functions specifically designed to solve your business problems and help reach your challenging goals with future growth in mind.
  • Right MAdTech Stack structure
    We study your situation to propose the ideal tool combination with the most optimal data flow architecture in order to elevate your business’s success.

How we do it

We create comprehensive and optimized solutions that integrates data flow seamlessly, supports your marketing strategy and assists in smart marketing investments. This closes the gap between fast technology changes and slower organizational adaptation. Optimal MAdTech increases your marketing performance.

  • MAdTech Architecture Audit
    Before rebuilding your architecture, we look closely at your strategy, plans, people, teams and entire business to evaluate the importance of each structure and platform. It’s not about picking a tool; it’s about finding the best solution to fit your needs and deliver on your goals.
  • Marketing DataMart
    The reorganization of your data structure, clustering, and marketing data all in one place will speed up your data management. Database subsets facilitate quick and easy access to relevant information and contributes to more efficient marketing.
  • MAdTech Architecture Solutions
    We implement the right solutions which are aligned to your goals and fit your business environment. We create our solutions to be a harmonious combination of all your systems and platforms to provide higher overall performance.

A broad mix of technological solutions, the implementation of MAdTech vendors and marketing automation across various marketing and analytics platforms are only beneficial if implemented correctly to suit your needs.

Do you want to improve your architecture and optimize your MAdTech Stack?

Get in touch