Ideas, expertise and conversations that move business forward.

Server-Side Measurement

More data. Better performance. Full control.

How can server-side measurement help businesses make better use of their marketing data?

Join Cross Masters and Bookbot to explore how server-side measurement works, why it matters, and what it can bring to your business. Discover the fundamentals, learn from Bookbot's real-world experience, and take away practical next steps for your measurement setup.

Thursday, November 5 · 10:00 AM – 11:00 AM · Online · English

Are You Ready for the Future of Cookies?

Digital Omnibus, cookies, analytics & consent management

European digital regulation is evolving. The proposed Digital Omnibus could change how organizations approach cookies, online measurement, consent and pseudonymized data.

Experts from Pierstone and Cross Masters shared a practical legal and technology perspective on what the proposal could mean for digital analytics, marketing technology and consent management.

Online · Czech language · Recording available

Event completed

The recording is available after submitting your work email.

AI Is Reshaping Analytics. Is Your Strategy Ready?

Master Your Data Strategy

AI is fundamentally changing digital analytics, data strategy and the way organizations turn data into business value.

This masterclass brought together Cross Masters and Rabobank experts to explore how organizations can build a modern, resilient analytics strategy and respond to changing technology, regulation and customer expectations.

Online · Recording available

Event completed

The recording is available after submitting your work email.